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How long does a custom rug take from order to delivery?

Sarelli Interiors Textiles requires 8 to 24 weeks to complete a custom rug. The exact custom rug turnaround time production delivery schedule depends on the manufacturing technique, the physical dimensions of the carpet, and the complexity of the design. Hand-tufted carpets take 8 to 14 weeks, while hand-knotted carpets require 16 to 24 weeks.

Hand-tufted custom rug installed in a luxury villa
Hand-tufted bespoke rugs require 8 to 14 weeks of atelier production.

Clients frequently ask how long does it take to make a rug for a residential or commercial project. The total production duration for a custom carpet encompasses three distinct phases: design and sampling, physical manufacturing, and international shipping. Sarelli Interiors Textiles manages all three phases directly to ensure strict quality control over the final textile. A standard 12 square meter custom carpet requires 14 days for design approval, 45 days for manufacturing, and 5 days for air freight delivery. Complex geometric patterns or designs featuring more than eight distinct colors add approximately 7 to 10 days to the manufacturing phase. Clients can view examples of completed timelines and installed carpets in our Projects portfolio.

Manufacturing Technique and Tufting Time Specifications

The chosen manufacturing method dictates the primary production duration for any custom carpet. Hand-tufted rugs process at a rate of 2 to 3 square meters per day per artisan. Hand-knotted rugs progress at a rate of 0.1 to 0.2 square meters per day per artisan, depending on the specific knot density required by the pattern.

Sarelli artisans spend 40 to 60 hours completing the tufting time phase for a standard 3×4 meter hand-tufted rug. The Hand-Tufted Production process involves stretching the primary cotton canvas, punching the wool yarn through the backing with a pneumatic tool, applying the natural latex adhesive, and shearing the pile to the exact specified millimeter height. Hand-knotted carpets require significantly more labor from the weaving team. A hand-knotted carpet with a density of 100 knots per square inch requires an artisan to tie approximately 155,000 individual knots per square meter. A team of three weavers requires 12 weeks to complete a 10 square meter hand-knotted carpet at this density.

Manufacturing Technique Typical Density / Weight Production Time (Standard 3x4m) Production Time (Oversized >20m²)
Hand-Tufted 4.5 kg per m² (88 oz) 8 to 10 weeks 12 to 14 weeks
Hand-Knotted 100 knots per square inch 16 to 20 weeks 20 to 24 weeks
Pass-Tufted 3.8 kg per m² 6 to 8 weeks 8 to 10 weeks
Flatweave 2.2 kg per m² 8 to 10 weeks 10 to 12 weeks

Design Approval and Strike-Off Sample Timelines

Sarelli Interiors Textiles begins full production only after the client approves a physical strike-off sample. Creating this 30×30 centimeter physical sample takes 5 to 10 working days. Shipping the sample to the client adds 3 to 5 transit days via DHL Express.

Designer sketch for a bespoke carpet project
Production starts only after sample approval, 5 to 10 working days from the design sketch.

The Bespoke Customization process relies heavily on accurate color matching and texture verification. Sarelli Interiors Textiles produces the strike-off sample using the exact yarn composition and pile height specified in the final order. Clients reviewing Colors & Samples can request modifications to the dye lots or the carving details after receiving the initial strike-off. Requesting a second strike-off sample adds an additional 10 to 15 days to the overall project timeline. Once the client signs the formal approval document, Sarelli Interiors Textiles schedules the carpet for immediate loom allocation. The production clock officially starts on the day Sarelli receives the signed sample approval and the 50 percent production deposit.

Material Selection Impact on Production Schedules

Specific raw materials add 2 to 4 weeks to the standard production timeline. Sarelli Interiors Textiles sources pure New Zealand wool and botanical silk, which require custom dyeing processes. Dyeing 50 kilograms of custom-colored wool takes 7 to 10 days before weaving begins.

The choice of Rug Materials directly influences the preparation phase. Botanical silk requires a specialized low-temperature dyeing process to maintain the fiber luster, adding 3 days to the yarn preparation schedule compared to standard wool. Sarelli Interiors Textiles maintains an inventory of 600 standard yarn colors to expedite production for clients with tight deadlines. Selecting colors from the existing inventory reduces the yarn preparation phase from 14 days to 3 days. Clients can explore these standard material options by browsing the Rugs Collection or by visiting the Sarelli Showroom in person. Carpets requiring metallic threads or specialized mohair blends require an additional 14 days for raw material procurement.

Global Shipping and Final Delivery Options

Sarelli Interiors Textiles ships finished carpets globally using air freight or sea freight. Air freight delivers custom rugs to European destinations in 3 to 5 days. Sea freight transports large volume orders to international ports in 25 to 40 days.

The physical weight of the finished Sarelli carpet determines the most cost-effective shipping method. A standard hand-tufted carpet weighs 4.5 kilograms per square meter. A 20 square meter carpet weighs 90 kilograms and requires specialized oversized packaging. Sarelli Interiors Textiles rolls the finished carpet around a rigid cardboard core, wraps the roll in waterproof polyethylene film, and secures the package in a protective woven polypropylene sack. Customs clearance procedures in the destination country typically require 2 to 4 additional working days. Clients can Contact the Sarelli logistics team to request exact freight quotations and estimated delivery dates for specific addresses. For general information on our floor coverings, visit the main Rugs & Carpets page. All shipments include full insurance coverage up to the total invoice value of the carpet.